Kobe, Japan
YACHTZOO (YZ), a leading company in the superyacht industry, is redefining the yachting experience in Japan through its deep-rooted knowledge and hands-on expertise. As the first Western yacht brokerage to establish an office in Japan, YACHTZOO has been at the forefront of the Japanese yacht industry for over a decade. This success is largely thanks to the efforts of Nigel Beatty, former captain and now a sales broker representing YACHTZOO for 10 years, whose 25 years extensive experience, cruising and insights into Japan’s yachting scene have been invaluable.
With a strong base in Kobe, and satellite bases spread around Japan, YACHTZOO has a long-standing history of servicing Japanese clients, offering both sale and charter options that are tailor-made. Their services go beyond just transactions; YACHTZOO manages yachts within Japan, ensuring that owners have peace of mind knowing their vessels are in the hands of a competent team in the Japanese superyacht industry. This depth of knowledge, coupled with their worldwide experience, makes YACHTZOO a trusted authority in the region.
While other brokerage houses are only following the trend as Japan’s superyacht scene gains international attention, YACHTZOO stands out for its genuine understanding of the country’s intricate yachting landscape. The YACHTZOO JAPAN team offers a uniquely immersive experience that delves far deeper than the typical tourist traps. YACHTZOO’s full cruising itinerary portfolios are carefully curated to showcase the “real Japan,” offering guests access to hidden gems and local cultures that only true insiders know, throughout the more than 14,000 islands of the Japan archipelago.
In addition to its brokerage and management services, YACHTZOO is also heavily involved in new multi-million-euro superyacht marina developments in Japan. This not only demonstrates YACHTZOO’s commitment to the growth and development of Japan’s yachting infrastructure but also reinforces its leadership position within the industry.
YACHTZOO’s charter division has been instrumental in formulating a new Japan focused Charter Agreement which now paves the way for the opening of the Japan Charter market in collaboration with APSA (Asia Pacific Superyacht Association) and Hill Dickinson, (an award-winning law firm specialized in maritime law).
“Our success in Japan comes down to our in-depth understanding of this unique market and a complex Japanese business culture,” says Nigel Beatty. “Japan is over 1,600 nautical miles from North to South and with around 50% more coastline than the United States, the cruising potential here is immense as is the knowledge needed. We don’t just operate here; we live here, and we are embedded in the culture as well as the yachting community. We know the inner workings of the real Japan and coupled with being superyacht professionals of many years, our clients benefit from that knowledge, ensuring their experiences here are unmatched anywhere else in the world.”
With such an experienced team, YACHTZOO marks 10 years of established Japanese successes, and is well-positioned to continue leading the charge in the country’s burgeoning superyacht sector through sales, charter, management and new constructions. As the go-to choice for yacht owners and charter clients who seek an authentic, insider experience, YACHTZOO is setting the standard for excellence and innovation in the Japanese yachting market.
About YACHTZOO
YACHTZOO is a leading global yacht brokerage company with a strong presence in Japan, specializing in yacht sales, charters, management, and new marina developments. With over 10 years of experience in Japan and staff members who have up to 25 years of individual experience in the Japanese superyacht industry, YACHTZOO is uniquely positioned to provide bespoke services and expertise to its clients.
For more information on YACHTZOO’s services and its Japan cruising itineraries, please explore YACHTZOO’s Website or contact YACHTZOO’s Japan office directly.
All photos and video courtesy of Setouchi Tourism 2024.